I was recently scrolling through a few detailing groups on Facebook and I came across a video from one of our great wholesale customers, Daniel Wendell of Automotive Aesthetic. Shortly after starting this video, I realized that I had never seen a video capture the passion most detailers feel like this before. I contacted Daniel in hopes that he would like to share this video with our Ask-A-Pro readers and to my excitement he obliged. Read an intro from Daniel below and I hope you enjoy this video as much as I did!
My name is Daniel Wendell and I own Automotive Aesthetic. Ever since before I could remember, I had a strong affinity for cars. Growing up in a “car family”, I was predisposed to be a car person. My affinity for cars wasn’t just a casual interest, it was a compulsion to learn and be around anything with four wheels. Being a young kid with a desire to help and learn, I always found myself washing or cleaning my family’s cars, so naturally when I needed extra money I was always washing cars for my family or neighbors. Eventually I found the online forums, and only then did I realize what the possibilities were.
I bought my first car when I was a 14 with money I had saved. It was a tired run down 1977 Porsche 911. It needed a lot of work, but I saw something that none of my friends did in that car: Potential. That is the way I see every car now. I focus on what I can do to help cars, and I make my living doing that. Many people go their entire lives without doing a job that truly gives them satisfaction; I am the outlier. I found what I love to do at a young age.
Video Description: I started down the path that would eventually become my chosen vocation when I was twelve years old. I didn’t know what I was doing, I didn’t know why I was doing it, but I couldn’t stop. During my fourth year at the University of Virginia I created Automotive Aesthetic— your friendly, neighborhood, detailing studio. A year and a half later, I still have the passion.